RED BEAR Negotiation Company has made a significant impact in the field of negotiation skills training and consulting. Tracing its roots back to BayGroup International, the company has grown and evolved under the leadership of its founder and CEO, Chad Mulligan, to become a leader in the industry.

The company offers a wide variety of programs to meet different negotiation needs, including sales negotiation, procurement negotiation, and cross-cultural negotiation. Their training programs are designed to be flexible and accessible, offering virtual instructor-led training, coaching workshops, and train-the-trainer instructor certifications.

RED BEAR's unique approach to learning is based on discovery. They believe that in order to develop new negotiation skills and behaviors, participants need to be actively involved. By using real-world scenarios, they create an environment that encourages growth and transformation.

In addition to their training programs, RED BEAR also provides consulting services. Clients from various industries seek out their expertise, and their success is evidenced by the positive testimonials they have received. The company also offers a range of resources to support ongoing learning, including blogs, news articles, white papers, case studies, and webinars.

RED BEAR references the book "The Power of Habit" by Charles Duhigg, demonstrating their understanding of the psychology of negotiation and the importance of changing established habits. They focus on the Habit Loop, which consists of a cue, routine, and reward, and how it can be used to achieve positive negotiation outcomes.

RED BEAR acknowledges the unique challenges faced by procurement teams in a rapidly changing global economy. They emphasize the importance of training in sales negotiation, procurement negotiation, and cross-cultural negotiation. They believe that effective negotiation skills and clear communication are key to overcoming difficulties such as supply shortages and volatile trade.

RED BEAR also provides insights into the role of concessions in negotiations. They emphasize that the manner in which you concede is as important as what you concede. They advise against conceding too quickly or displaying too much flexibility, as this can affect the perceived value of your solution and your commitment to reaching an agreement.

The company offers practical advice on handling price pressure, a common challenge in negotiations. They recommend a comprehensive approach, encouraging negotiators to focus on the entire package and how it meets customer needs, rather than just the price. They also suggest avoiding discussion of price too early in the negotiation process, emphasizing the need to build rapport and understand the full context before getting into specifics.

RED BEAR also supplies training and resources to help negotiators improve their demand statements. They encourage the use of "I" statements instead of "you" statements and stress the importance of clarity and specificity, enabling negotiators to confidently and effectively express their needs.

In summary, RED BEAR Negotiation Company is a dependable and comprehensive resource for those looking to improve their negotiation skills. With a variety of programs, a discovery-based learning approach, and a wealth of resources, they meet the diverse needs of their clients. Under Chad Mulligan's leadership, the company has become a leader in its field, offering valuable insights and strategies for navigating the complex world of negotiations.